1 | Over half of the students (38 out of 53 students) already knew the term: customized services. 38 out of 53 students responded, “Yes” to the question. |
2 | 75.5% of the students responded that they were currently using customized services. YouTube is a customized service respondent most often use (29 out of 40 students), followed by various OTT services, Instagram, online clothing stores, and delivery services. |
3 | Although the recommendations and algorithms are convenient and useful, they cause concerns about personal information exposure. |
4 | 64.2% of the respondents answered that customized services are “only needed for some services.” |
5 | On a scale of 1 to 5, 1 is customized services and 5 is privacy. 22.6% chose 1 and 2, 41.5% chose 4 and 5, and 35.8% stayed neutral (the two values are equally important). Twice as many people claimed that their privacy was more important than the service. |
6 | 26.4% answered unfair while 24.5% answered fair. 49.1% selected neutral, meaning they think it is partially fair yet unfair at the same time. Majority of users are not as unwilling to share their information with the companies. |
7 | Over half of the participants (56.6%) responded that they had already felt that their personal information had been leaked. It proves the anxiety and instability the services induce. |
8 | Over 90% of the respondents answered that they do not read the terms and conditions agreement (TOS) before using the service. The reason for this: “it was too long”, “knew they would eventually use the service regardless of the terms”. |
9 | Only 39.6% responded that they were familiar with the collection of data performed by metaverse platforms. |
10 | 60.3% responded that they were unwilling to the platforms to take their physical data, while only 13.2% responded willingly. No one answered that they were ‘absolutely’ willing to offer physical body information. |
11 | 44 respondents stated, “Other third parties freely using my information,” followed by “data leaking,” “vulnerability under hackers,” “imposters,” and “stalking.” |